Reach a Quality Audience of Professionals

LinkedIn is the world’s largest social media platform for professionals, with over 500 million members. LinkedIn has matured into powerful business-building platform for companies that target professionals. This workshop will help you learn how to find, be found, stay visible, and generate leads with this quality audience.

• Learn the essential steps to a search-optimized LinkedIn presence for you, your staff, and your firm
• Learn to find and connect with your targets and referral sources with ease
• Learn how to stay “top of mind” with targets and referrals sources and generate leads

Presenter:Susan Catalano
Susan Catalano is the Managing Partner of JQLaCorte, a full-service LinkedIn consultancy providing comprehensive LinkedIn based marketing, business development, and employee advocacy programs for businesses. Susan consults with companies and professional services firms on the innovative use of LinkedIn to achieve measurable business results such as generating leads, boosting SEO results, improving visibility to clients and prospects, and promoting staff expertise.

Presenter: Robert Clark
Robert Clark is Managing Principal of LucidPointe, a boutique digital agency specializing in online marketing, email marketing, marketing automation strategy and execution. Robert has over 30 years of experience advising businesses from SMB to Fortune 50 companies, nonprofits, associations, and industry groups on marketing, sales, operations, strategy, and information technology.

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